Steve BallmerDuring its monopoly days, Microsoft was the tech industry’s greatest magnet for talent. It was able to hire the best of the best.

Many of those geniuses are still with the company. My former students and friends who work at Microsoft tell me that they love the company, but are stifled by its bureaucracy, turf wars and central planning. Big ideas get quashed because they don’t fit into the corporate vision; products with great potential are killed because they could threaten the company’s core products.

To me, Microsoft seems like the former Soviet Union — Politburo, five-year plans and all.

That is why I believe that the best path forward for Microsoft is to break itself into independent companies, free to build innovative products and compete with each other. This breakup could be along the lines of the markets that Microsoft goes after: enterprise, personal computing, mobile and entertainment. Or it could be by product: Windows, Office, Xbox and Surface, for example.

I doubt that any executive who takes Steve Ballmer’s job will be able to successfully manage the unruly mess that Microsoft has become. It will surely go the way of the Soviet Union.

The failure of Windows 8 illustrates the nature of Microsoft’s problems.

Windows RT, which is the version of Windows 8 that was designed for tablet computers, has a beautiful user interface and functionality. It could have given both Apple’s iOS and Google’s Android a run for their money. But Microsoft wanted to protect its desktop operating system and Office tools from oblivion as tablets overtake both laptops and desktops in sales, so it bundled a version of Microsoft Office into RT and charged resellers a price rumored to be about $85 per device (the OEM price is a well-guarded secret). This is more than what lower-end tablets will soon cost, and it competes directly with Android — which Google gives away. To maintain consistency with the desktop version of Windows 8, Microsoft added to it the same tiled user interface that was designed for tablets with touch screens. But most desktop computers and laptops don’t have touch screens. Microsoft also removed the “start” button that people are used to. So, both products failed to gain widespread market acceptance.

If Microsoft had allowed its tablet operating system group to act independently, they would probably have taken Google head-on by giving RT away. They could have made money by charging for special features and apps such as Office. They might also have committed heresy by selling Google’s Office apps and other competitive products. RT could have snatched Android’s market share and become the leading mobile platform.

Microsoft also missed the opportunity in music players, smartphones, search and social networking because of its central planning and obsession with defending its legacy products.

That’s why Ballmer’s replacement should not be one executive but should be a number of people who have experience in different domains and who can run independent operating companies. They, in turn, should let their geniuses create the next generations of innovative products and compete freely with entrepreneurs in Silicon Valley as well as in other parts of the Microsoft empire. That’s Microsoft’s best ho

Link to article on Washington Post’s website

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  • GBX

    It is sad that his is happening at Microsoft? I had my share of this from Big Blue? Anything that is simple and make sense, will not be implemented because of its origin, – it came from a the bottom, where you are not recognized, 2) it make complete sense and 3) it is a very simple solution? Large companies have the same BS, the little guy will always be little. Yet they ask for help, over and over again and again. It is a dead end? These issues are there to show that are comply with the laws, rules and regulations. yet it is a place for the worst crimes, insults, disadvantage, discriminations and above all screw you over royally and there nothing you can do? The big guys do whatever they want, whenever they want and that is how the corporate world operate. Do you see why someone can get really upset and do despicable harm? All are fostered by the Clods on top?